5 Crucial Questions Before Hiring Your Web Designer

Introduction

When you’re deciding who you’re going to employ to get your website built it can be a difficult decision. How do you know your web designer is going to give you what you want? How much will the website be? Can you rely on them after you’ve paid? What happens if the worst happens? There are many potential dangers we can help you to avoid.

To assist you in your decision making process we’ve come up with the five key things you should look out for before hiring your web developer. After all it’s better to do research in the first instance, rather than spend a lot of wasted money. This concise overview will assist you to understand some of the areas you should talk through with prospective web designers.

1 – Search Engine Optimisation (SEO)

Essentially, this means asking if your web developer offers you Search Engine Optimisation (SEO) as part of their services. It’s important to be clear on what they do offer and what they don’t offer. Many web designers may be very effective at web design but SEO is a specialism in it’s own right. If they do offer SEO find out what the this actually means in reality. Your web developer may well use a lot of terms you might not be familiar with, such as ‘on page optimisation’, ‘off page optimisation’, ‘page rank’, ‘link juice’, ‘link building’, ‘white hat’ and other techniques etc. It’s worth you taking the time to research these terms and understand what’s important to you and your website. I would recommend avoiding anyone who tells you they can get you to the top of Google in a week / 24 hours or some other miracle time period. For example, it can take up to 6 months depending on what search terms you want to appear for in Google, depending on how competitive your search terms are. Avoid short term gain techniques, these will only sabotage your website down the line for short term gain. Another option to consider is that you may choose to have your custom web design built by a specialist web designer. Then have the SEO done by a dedicated Search Engine Optimisation specialist separately. If you decide to go with this option, it’s worth considering a web developer who uses SEO friendly software in the first instance. Ask your web designer if their software is Search Engine Friendly. If yes, ask them specifically how is the software they use SEO friendly?

2 – Communication

Communication is key to the success of your project. We all know this doesn’t just mean knowing you’ve spoken once and they were very keen to know you and get you on board. You should look to do your due diligence. This should give you a good understanding of how well the web developer communicates with their clients. Find out their opening hours. What happens if there’s a problem? Clarify the ways in which you can communicate with your web developer? Such as telephone, email, instant message, mobile, text message, face to face, forums? If you have an ongoing contract how will communication be managed on a daily basis?

3 – CMS versus Brochures

When the internet began, many websites resembled brochures. You visited a site with lots of static, non dynamic pages. Today, with the increasingly sophisticated web technologies that exist, websites such as Facebook and Twitter update dynamically, in real time.

If you know that you wish to update your website yourself you should seriously consider opting for a Content Management System (CMS). The great benefit is that you can run the website yourself. For brochure style website you might have pay for updates as the web developer has to spend time updating the website on your behalf. If you do go for a brochure style website, find out the ongoing management fees. If they do use a CMS system, ask them what training you’ll have to get up to speed on using and administering the system.

4 – Speed kills

Speed does indeed kill. But in this case it’s slow speed that kills. Any website that loads over 6-8 seconds will quickly turn off visitors. How many times have you clicked on a website and when it slowly loaded you’d had enough? You then moved on or returned to Google. Ask your web designer what hosting packages they use? Is it joint hosting system or on it’s own dedicated server? You should be offered a menu of options for hosting based upon your needs. Be wary if not. Follow up with your web developer on how the hosting works? Talk to your web designer about the options for speeding up your website. This can include a Content Delivery Network (CDN), caching programs and minify. Does your web developer offer these type of services? Remember, slow speed kills, a quick loading website has earned the right to be seen and heard.

5 – To be open or closed?

It’s prudent to ask what would happen in the worst case scenario? If your web developer’s company went bust, would your website still function? For those web developers who use their own in house technology, find out what happens if they did go out of business? Would your website still function? For web designers who use open source technologies such as WordPress, Joomla, Drupal, etc these are open source so the technology at least should be safe. Ask about your hosting as well. Is the hosting tied to their own company? Often companies will use third party hosting outside their own company.

Summary

Remember, above all, due diligence on your web designer before hiring them. What do independent reviews from previous clients say? How can you communicate with them? Do they offer Search Engine Optimsation (SEO)? What technology do they us? Follow these 5 tips above to get yourself a web developer worthy of your project!

Is It Really Easy to Develop Web Design?

To develop web design it is not enough just to install a powerful graphics editor on your personal computer. You should at least learn how to use this editor. And to develop really nice and attractive web design which will be able to attract target visitors you should also learn the basics of web development, Internet marketing, psychology…

To develop web design is not a simple task as a website should be not only nice but also functional. It should make a positive impression on the visitors. This impression can be achieved due to the right choice of the website background, fonts, color gamma, decorative elements, competent arrangement of all page elements.

For example, the choice of website background in many respects depends on the type of the page layout, i.e. if it is flexible or fixed-width. If the page layout is fixed website content is located in the columns that have fixed width. If the width of the computer display exceeds the set width of such fixed columns, a lot of “empty space” appears. Will this space look normal? You should consider this question beforehand.

When you develop web design you should always take into account that design which is embodied on the paper and design which is embodied on the Web may be perceived in totally different ways. For example, serif fonts look very attractive when they are printed on the paper and it is very easy to read a book or newspaper with a serif font. But serif fonts are very hard to perceive from the computer display; they are very tiring for the eyesight. Therefore it is better to use sans-serif fonts (Arial, Helvetica, Verdana) during web design development.

When you develop web design you should also keep in mind that the overwhelming majority of the Internet users have installed only standard fonts. The rest of the fonts are often paid (for example fonts developed by Adobe Systems Incorporated) and not all Internet users can afford themselves to purchase them. The use of such paid fonts in web design of your site is inappropriate.

As a rule, the choice of the color gamma of the site is based on the analysis of needs of the site target audience. For example, target visitors of the site which belongs to the company that manufactures copper pipes in most cases are the representatives of the companies which sell copper pipes or use them in their own manufacture. Will such target visitors like “acid” color gamma of website design? Will they find such website attractive and trustworthy? We guess they won’t.

Decorative elements used during the development of web design should meet their intended purpose – their goal is to decorate the site. If decorative elements are excessively used in website design, if they prevent the visitors from perceiving information at the site, such elements are harmful for the site.

Non-professional development of web design may result in a whole number of mistakes which have a negative influence on the site effectiveness. Here are only some of the most typical mistakes.

Photos which illustrate the company’s activity have too low quality or compression artifacts. It strikes the visitors’ eyes right away and reduces their level of confidence in the company.

The texts at the site are typed with a very small font or the font color is practically identical to the background color. It prevents the visitors from studying the information at the site as such fonts are very tiring for the eyes.

The background color is too bright, motley. The text gets lost on such background, it is hard for visitors to read anything.

Along with the listed mistakes there also are a lot of other mistakes of web design development. All these mistakes may be rough or minor, but the result is always the same – the visitors leave the site, they do not purchase the company’s goods or order its services. And it the visitors do not convert into clients, the site does not perform its functions.

To develop a website means to provide your company with a powerful tool which stimulates the purchase activity (or any other kind of activity if your site is a non-profit one). Therefore only professional web designers are able to develop web design which will meet all modern requirements.

Get In Touch With Best Web Design

Do you know that your web developer can play a key role in shaping the success of your online business? At this present age of multimedia online world, to own a web site is not sufficient to set yourself apart from your competitors. Hence before you go for designing your web site, ask yourself what you require from your web site and what are your expectations from your website.

A valued web design and development company tenders you a standard guidance so as to choose the right web developer. This will help you to get rid of fatal mistakes, which if left might cost you and your online business.

With a mounting demand in web development industry, it becomes necessary for you to select a right web developer so as to drive your online business. According to top-rated company, a perfect web developer must try every possible way so as to generate more profits for your online business. To leverage your online business such designers make sure to add search engine optimization with innovative ideas, custom web site design solutions, victorious internet marketing strategies; and one-stop internet services.

Web design would even suggest you to find out whether your web developer is capable enough to perform the task with creativity, reliability, and a determination to excellence. Apart form this you are even required to find out whether they are going to offer their service for long term and do they knew how to apply unique online marketing strategies. These strategies will give your online business ingenuity and a very competitive advantage that is available today.

Some individuals will choose web developers based on who have contacted them first. Such persons would not even desire to put any more little effort in finding out a best web developer on their own. But those individuals who are really concerned about their business would prefer to locate out a web developer on their own. Such persons would make a selection based on the prices offered to them by various web development companies.

In addition to offering competitive prices web design would exhibit proven track records and their ability to maintain the website competitively from competitors. While going for a selection you are required to get clarify yourself on some points.

While selecting a Vancouver web design organization you are required to be aware of few questions which will help you to get in touch with the best one. Questions like

1. For how long they are been in the business of web design?
2. Do they have any sister concerns? If yes then in same region or different region?
3. Once the work is done will they render after sales service when it is required by you?
4. Do they have the competency to deliver what you’re looking for?
5. Price offered to you is feasible when compared with other organizations in market?

Once you are done with above mentioned questions it is of sure you will get in touch with the best Vancouver web design.